While getting started on eCommerce marketing and product promotion by adding sales channels, you need to understand the popular types and their benefits. The most common sales and marketing channels for eCommerce promotion are Social Media Channels, Comparison Shopping Engines, Marketplace and Affiliate platforms. Though they have their own benefits and serve their own role in improving the sales, it is important to know which channel will serve your purpose right.
Let’s look at the basics about these two first.
