Shopify Facebook Integration – Why, how and the best practices to sell on Facebook

why-shopify-facebook-integration

Neither Shopify nor Facebook needs any introduction to the entire online community, though Shopify Facebook integration may call for some guidance.

But the irony is, some people still need reasons for why they should not limit their products to the Shopify store only. Hope that’s not you. But we have some valuable information for you too, even if you have integrated your Shopify store with Facebook marketplace.

Shopify, as a hosted eCommerce platform, offers you super strength and tools to grow your business. But, for marketing efforts, we can confidently say that you are never over-prepared. And when it is about eCommerce marketing, the phrase “Less is more” does not apply. So, you should not miss the opportunity of Shopify Facebook integration when you have one right ahead of you.

Want to start selling on Amazon Marketplaces? Learn about the requirements and best practices here

sell-on-amazon-rules

We are sure that you have purchased at least once from Amazon marketplace. Probably you also created your account on Amazon if you are a regular buyer there. You may have also seen the Sell on Amazon and registered yourself as a seller. In this post, we’ll discuss the type of Amazon Seller Accounts, Amazon Marketplaces and selling considerations.

Before jumping into how to create a seller account, we’ll take a brief look at the Amazon Marketplaces that are available.

The available Amazon Marketplaces

Top Apps on BigCommerce App Store That You Must Try

bigcommerce app store top apps

With your well-planned eCommerce business powered by BigCommerce, you are all set to make your first sales within days and gradual increase in sales sooner than later. BigCommerce offers most of the marketing tools already set so it is effective for business.

Now that BigCommerce has even implemented image optimization in the core of its platform, your buyers can enjoy viewing high-quality product images that can be viewed quickly without having an impact on the page load time.

All of these increases your sales but you also need to maintain the functionality of your business and handle the shipping as well. Those are the part of your business operations which we’ll discuss here.

WooCommerce to Etsy Plugin Updated to Include the Most Demanded Features

etsy plugin updated with product variation

Etsy is a unique marketplace. It allows you to list the handmade products and sell to the visitors of Etsy. But, for the sellers who want to list bulk products, it is also a uniquely difficult marketplace. The variations of products that you would want to list in Etsy in bulk, either you would need to manually change the product listing or change the feed manually. But now that’s history. We have updated our WooCommerce to Etsy plugin to provide the most demanded features in your listings.

Features that we have improved in this update:

  • Added Support for Multiple Image Upload:
    Why is this so important? While selling online, the only way that your potential customers are able to interact with your product is through the information that you have provided in the listing. And as it is said, an image speaks a thousand words. So, the ability to upload multiple images helps to better represent your products and helps to increase conversions.
  • Added Support for Variation Listing:
    None of the sellers like to make individual listings on Etsy for the variations of the same products. Further, if that has to be done manually, it turns out to be a headache. With this version release of the plugin, we have added support for listings of variable products. Now, you can simply choose to install ExportFeed on your WordPress site, connect it with Etsy and send your product information easily to boost your sales.

You can grab the updated version of WooCommerce to Etsy plugin from here:

List WooCommerce Products on Etsy

If you need more information regarding integrating your WooCommerce products with Etsy, please feel free to check our documentation or send us a support request.

Great News about Bing Product Ads for WooCommerce, Shopify, BigCommerce & OpenCart site owners!

bing shopping ads

Recently, Bing made some changes in the specifications of Bing Product Ads feeds. These product feed specification changes will leave many bulk sellers who have listed their products in Bing Shopping confused.

The causal effect of being unable to stay updated with this change made in Bing Shopping can lead to feed submission errors or even more, it could lead to misrepresentation of products in the bing marketplace.

For this reason, we at ExportFeed have taken prompt action to update our free and premium applications that will help you create product feed matching every requirement specified by Bing.

For WooCommerce to Bing product feed, you can get the plugin from here:

https://wordpress.org/plugins/purple-xmls-google-product-feed-for-woocommerce/

For Shopify to Bing product feed, you can get the app from here:

https://apps.shopify.com/etsy-integration-sync

For BigCommerce to Bing product feed, you can get the app from here:

https://www.bigcommerce.com/apps/exportfeed/

For OpenCart to Bing product feed, you can or any other questions that you may have regarding listing product feeds to Bing, please feel free to let us know.

 

Physical Store to Extended Omni-Channel eCommerce Model – Answers to your Why & How questions

brick and mortar to omni-channel ecommerce model

There isn’t much option to market your physical store unless you opt in for costly mass media advertising or distributing banners and such around. For this reason, most of the physical store owners are expanding their presence in the digital world and some extensive business people are following the extended omni-channel eCommerce model. In this article, we have discuss about a few things such as:

  • Benefits of creating online presence
  • Introduction to the eCommerce platforms
  • Introduction to the extended omni-channel model
  • Difficulties & solutions to the omni-channel model
  • Quick steps to create digital presence for your physical store

Avoiding eCommerce shipping blunders when growing your business

ecommerce shipping blunders

Selling a lot of products and even setting high prices with a lot of profit margin also may result in business loss. How? One mistake in calculating shipping cost and in extreme case you can fall as victim of your own eCommerce shipping blunder, wasting your time, effort and investment.

And set the shipping right, it can boost your conversions like anything else. Set a free shipping to encourage customers buy from you. This is one of the most well known conversion optimization tips. However, there needs to be an intense calculation based on your cost of products acquisition, advertisement cost and other factors.

Comparing two transport & logistics apps – EasyShip & ShipStation

dropshipping easyship vs shipstation2

The most important aspect of eCommerce success is letting your customers get the product they purchased within their expected time. This helps to maintain your goodwill and even display social proof in the form of customer reviews.

So what can you do to benefit from this? Answer to this question is using a recognised shipping software.  Here, we’ll discuss about the two most popular shipping software – Comparing EasyShip and ShipStation.